工作描述
7 天前
About the Company
Ptarmigan Media, an agency within Omnicom Media Group (OMG), has over 30 years working with the world’s leading financial brands. We have operations in London, New York, Hong Kong, Singapore, Sydney, Taipei and Tokyo and are the world’s leading Financial Services media solutions business.
Our understanding of financial and B2B decision-makers ensures we are highly valued by our clients to advise on marketing and campaign strategy, cross-platform media planning, buying and optimisation, content solutions, research insights & project management to deliver business outcome
Job Scope
· Work with account director and client to create clear media plan and media strategy
· In-depth assessment of media candidates and provide media recommendation
· Translate the media strategy into an execution plan
· Manage implementation process
· Manage relationship with clients and media partners
· Evaluate the media opportunities, help on competitive data generation, analysis and presentation
· Participate in brainstorming for big ideas and consumer insights
Essential Skills
· 5+ years of media planning/ buying experience
· Communicator, enabler
· Strong in relationship management with both internal and external parties
· Experience in team management
· Experience in use of media research tools
· Experience in competitive analysis
Preferred Skills
• An understanding of and interest in financial markets
• Strong interest in the media and marketing industry including new innovations such as AI
• Tertiary qualifications especially in business, finance, media or marketing
• Certifications in Google advertising technology suite (CM360 & DV360) and LinkedIn marketing.
• Proficiency in Chinese and English language
Ptarmigan Media welcomes applications from people with diverse cultural backgrounds, people with disability, and members of the LGBTQIA+ community
Ptarmigan Media, an agency within Omnicom Media Group (OMG), has over 30 years working with the world’s leading financial brands. We have operations in London, New York, Hong Kong, Singapore, Sydney, Taipei and Tokyo and are the world’s leading Financial Services media solutions business.
Our understanding of financial and B2B decision-makers ensures we are highly valued by our clients to advise on marketing and campaign strategy, cross-platform media planning, buying and optimisation, content solutions, research insights & project management to deliver business outcome
Job Scope
· Work with account director and client to create clear media plan and media strategy
· In-depth assessment of media candidates and provide media recommendation
· Translate the media strategy into an execution plan
· Manage implementation process
· Manage relationship with clients and media partners
· Evaluate the media opportunities, help on competitive data generation, analysis and presentation
· Participate in brainstorming for big ideas and consumer insights
Essential Skills
· 5+ years of media planning/ buying experience
· Communicator, enabler
· Strong in relationship management with both internal and external parties
· Experience in team management
· Experience in use of media research tools
· Experience in competitive analysis
Preferred Skills
• An understanding of and interest in financial markets
• Strong interest in the media and marketing industry including new innovations such as AI
• Tertiary qualifications especially in business, finance, media or marketing
• Certifications in Google advertising technology suite (CM360 & DV360) and LinkedIn marketing.
• Proficiency in Chinese and English language
Ptarmigan Media welcomes applications from people with diverse cultural backgrounds, people with disability, and members of the LGBTQIA+ community
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