Marketplace Operations Manager EMEA

Position Summary
We are hiring a B2B Marketplace Operations Manager to serve as the operational architect for Deel’s transition to a curated B2B ecosystem. This role is at the center of our "one-marketplace" experience, ensuring app discovery, license management, service referral and software resale motions operate in one connected flow. You will lead the effort to turn marketplace activity into a high-impact revenue stream while ensuring a frictionless experience for Deel’s customers.
Key Responsibilities
Marketplace Operations
Own day-to-day operations of Deel’s app resale and marketplace infrastructure (web + in-platform).
Maintain accurate partner and app listings including positioning, pricing context, service model (managed vs. self-managed), and geographic coverage.
Ensure the marketplace operates as a trusted single source of truth for internal GTM teams and customers.
Support execution of app resale motions across priority partners/vendors and categories.
Operationalize workflows for license provisioning, transfers, and renewal routing.
Help distinguish and operationalize managed vs. self-managed resale offerings in collaboration with Ops/GTM stakeholders.
Coordinate with Procurement and partner/vendor stakeholders as resale workflows evolve from manual to API-assisted operations.
Apply and maintain a high bar for client-facing marketplace quality.
Prioritize differentiated B2B solutions over low-signal, non-strategic offerings.
Implement tiering and filtering logic so high-fit partners receive high-fit lead flow.
Own the continuous evaluation of partner relevance by segment, use case, and market demand.
Manage lead distribution and track reciprocal value exchange from resale and marketplace partners.
Support governance of discounts, margin logic, and commercial terms visibility.
Track key monetization KPIs and partner performance with RevOps and Partnerships.
Own operational reporting on outbound referrals, conversion, and resale contribution.
Internal Enablement & Cross-Functional Collaboration
Serve as the go-to resource for AEs, CSMs, and OBMs for partner and app referral routing and general inquiries.
Create clear internal guidance on partner and app selection, alternatives, and customer-fit use cases.
Surface field feedback to inform roadmap, partner prioritization, and marketplace UX improvements.
Collaborate with Product Partnerships and Partner Marketing on campaigns and bundles to build initial and sustained long-term adoption of the web and in-platform marketplaces.
Requirements
3–6 years in B2B marketplace, partner, ecosystem, GTM operations, or a related SaaS/tech role.
Experience supporting resale, licensing, procurement-adjacent workflows, or partner commercial programs.
Strong operational execution across data integrity, process design, and cross-functional coordination.
Solid understanding of B2B software categories (HRIS, ATS, security, finance, productivity, IT ops).
Ability to define and enforce quality/tiering standards in partner ecosystems.
Comfort with revenue-share / discount mechanics and performance tracking.
Strong communication and documentation skills for partner positioning and GTM enablement.
Bonus: experience with marketplace and app store operations.
Total Rewards
Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all.
Some things you’ll enjoy
Stock grant opportunities dependent on your role, employment status and location
Additional perks and benefits based on your employment status and country
The flexibility of remote work, including optional WeWork access
#J-18808-Ljbffr